Fire Your Agency

Author: Jason Aiginitis

Why Growing Businesses Need Senior Marketing Leadership (Not Another Agency)

Digital Marketing Strategy

Why Growing Businesses Need Senior Marketing Leadership (Not Another Agency)

Last updated: 2026-03-23TL;DRMost growing businesses don’t have an execution problem; they have a prioritisation problem.A fractional CMO provides senior marketing leadership at 25-40% the cost of a full-time hire.SMBs with a documented marketing plan are 6.7x more likely to report...

How to Audit Your Agency Without Their Help in 2026

Digital Marketing Strategy

How to Audit Your Agency Without Their Help in 2026

Last updated: 2026-03-23TL;DRYou can audit your marketing agency using only data you already own.Most agency reports are designed to look good, not to tell the truth.A 6-point framework covers spend, results, access, reporting, contracts, and strategy.Red flags include restricted platform...

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